Another use for Twitter is viral marketing and sending traffic to your website; these aspects of Twitter benefit by having a larger numbers of quality followers and friends; but doing this quickly crowds out your Twitter page making it impossible to catch the good info from your important friends.
Get the best of both worlds. Using Twitter’s “favorite” button you can make a list of your favorite Twitter friends. This requires you to go to your favorites and then to review their pages as you will not see a real time flow of their tweets, but when you are trying to stay on top of the field this kind of attention to the experts can really pay off.
A better way, is to use a Twitter platform such as Tweetdeck. Tweetdeck allows you to create groups of friends so that you can put the experts in your field in a special group while maintaining a larger list of friends. Also, Tweetdeck allows you to Tweet to selected groups so you can tweet to your inner circle if you wish.
SEO Ohio specializes in running social networking Twitter campaigns, send us an email if you have any questions, be sure to grab our RSS as we will be posting alot more about the programs we use and why we use them.